Are you losing hundreds, thousands, or even millions of dollars without even knowing it? If you are not #1 in Google, Yahoo!, or MSN, then you are losing money without even realizing it.

Millions of people are using the search engines to find the products they want to buy and if they can only find your competition, then you will never see their money.

Search Engine Optimization is the process of changing the code and content of your site to be friendly to search engines.

What we do:

Technical issues:

We analyze your site to see if it needs a little clean-up or a complete overhaul. A beautiful, content-rich site can still be completely invisible to the search engines. This is the foundation of the process.

Keywords:

Your site should be targeting high-volume, profitable keywords. Being #1 for a phrase no one searches for will not make you any money. We will brainstorm relevant words to shape your pages around.

Content:

Your content can be great, but unfocused. Writing a page around a key phrase will help with its relevance to search engines. This does not mean keyword “stuffing”. The text must still be readable.

Promotion:

Search engines now use links as votes. One hundred other pages linking to your site count as 100 votes for you. Bolender Initiatives will help promote your content in ethical ways.

What’s the bottom line?

Search Engine Optimization has the potential to help your business capture marketshare and money that is not possible otherwise.